Selby Town – Celebrating 100 Years
7nine created the #100 CLUB to celebrate the massive achievement of 100 years in non-League football. A commemorative logo and limited edition 96 page book illustrates the clubs history with some great stories from each decade. Merchandise, a membership pack and special events also helped raise the profile of the club and generated over 40,000 engagements on social media.
“Everything was rationed and it needed people to help out. Ration cards were donated so that there was refreshments for the fans, and petrol coupons were given to get the players to the matches.”