Synthomer SHE campaign
7nine created a bespoke global safety campaign in 15 different languages. The campaign included: bespoke iconic graphics, animated safety videos, safety cards, printed materials for the workplace and factory sites, digital resources for employee safety workshops and display signage. The campaign has been a huge success and continues to evolve.
The SHE campaign is a global success and is now established is 15 different languages from Arabic to Vietnamese. More importantly, injury rates were down 56% in the first year, which is a record low. The campaign continues to grow, whilst injury rates continue to fall.